旅游拥挤的差异化表征与影响因素研究

Differential Representation and Influencing Factors of Tourism Crowding

随着旅游活动的常态化与大众化,旅游拥挤现象频繁出现。识别旅游拥挤的个体差异与空间场景差异,探究影响旅游拥挤的关键要素是有效管理旅游拥挤的重要前提。在2019年国庆"黄金周"期间对武夷山和曾厝土安进行实地调研,采用方差分析与有序多分类Logistic回归分析探讨旅游拥挤在个人因素、空间场景因素的差异及其处于不同水平状态下对旅游拥挤的影响。结果发现:①旅游拥挤在年龄、收入水平、受教育程度、出游方式、昼夜和空间场所类型上呈现差异化。②年龄、收入水平、出游方式、时间因素等在不同水平状态下会显著影响旅游者拥挤感知。

With the normalization and popularization of tourism activities,the phenomenon of tourism crowding frequently occurred in re cent years. It was important and necessary to identify key factors about personal factors and spatial scene differences with the phenomenon of tourism crowding. This study has carried on the research at Mountain site(Wuyi Mountain)and community place(Zengcuoan)during the Na tional Day in 2019. The study explored the differences of individual factors,spatial scene factors of tourism crowding and tourism crowding ef fects at different levels in variance analysis and Ordered Multi-classification Logistic regression analysis. The results showed that:(1)Tourism crowding was different in age,income level,education level,travel style,day and night,and space type,but no significant differences in gender,travel motivation,etc.(2) Age,income level,travel style,time and other factors could significantly affect tourism perception of crowding at differ ent levels,while education level,tourism experience and space type had no significant impact on tourism perception of crowding.