网络能力、知识整合与商业模式创新:创业者过度自信的调节作用

Network Capability,Knowledge Integration and Business Model Innovation:the Moderating Role of Overconfidence

网络能力是商业模式创新的重要驱动力。然而,既有研究多聚焦于商业模式创新过程和效果,对其前因探讨不足。基于动态能力理论、社会网络理论与社会认知理论,构建网络能力影响商业模式创新的核心理论框架,探讨知识整合中介效应以及创业者过度自信的调节效应。运用259家创业企业调查数据进行分析,研究发现:内外部网络能力均对商业模式创新具有显著正向影响;知识整合在内外部网络能力与商业模式创新间均起部分中介作用;过度自信在内外部网络能力与知识整合间均起负向调节作用。研究结论可为创业者认知管理和企业商业模式创新路径选择提供理论支撑和实践启示。

As a type of dynamic capability,network capability has become one of the most important factors affecting business model innovation(BMI).Existing studies focus on the process and effect of BMI,while the discussion on its antecedents is relatively insufficient.Based On dynamic capability theory,social network theory and social cognitive theory,the research constructs a theoretical framework refers to network capability and BMI,and discusses the mediating role of knowledge integration and the moderating role of overconfidence.The survey of data analysis about 259 start-ups showed that both external network capability and internal network capability can positively predict BMI,network capability has mediated effect on the relationship between network capability and BMI.Overconfidence has a negative moderated effect on the relationship between capability and knowledge integration.The research provides some theoretical support and practical enlightenment for entrepreneurship,and it is beneficial to manage cognition and achieve the BMI for entrepreneurs or enterprise managers.