唐代团花纹在文创产品设计中的应用研究

Application of Tang Dynasty Group Pattern in Design of Cultural and Creative Products

目的了解团花纹尤其是唐代团花纹的历史渊源及其艺术特色与价值,重点探究唐代团花纹在现代文创产品设计中的传承、创新与应用。方法采用文献整理与分析等方法研究中国传统艺术“形意合一,器以载道”的思想,与唐代团花纹“形”与“意”相结合进行现代文创产品设计。综合对当前国内博物馆、传统文化研究院等机构开发的文创产品的设计调研,立足于现代人们的审美情感需求,探讨唐代团花纹装饰性结构与纹样,进行直观具象提取或灵活抽象应用的设计思路,创造出具有中华民族独特人文内涵、能激发人们共鸣的文化创意产品。结论将现代设计语言与唐代团花纹艺术特征融会贯通,能创作出符合现代人们审美意识和情感诉求的文化创意产品,提升团花文创产品的附加值,并以此为载体对民族传统文化进行传承与推广。

The work aims to understand the historical origin,artistic characteristics and value of group patterns,especially those in the Tang Dynasty,and focus on the inheritance,innovation and application of group patterns in the Tang Dynasty in cultural and creative product design.The thought of“unity of form and meaning,carrying Tao by means of utensils”in Chinese traditional art was combined with the“form”and“meaning”of group patterns in the Tang Dynasty.Combined with the design research on cultural and creative products developed by national museums,traditional culture research institute,etc.and based on the aesthetic emotion needs of modern people,the decorative structure and pattern of group patterns in the Tang Dynasty were discussed in terms of the design through of direct extraction and flexible abstract application,to create cultural and creative products with the unique cultural connotation of the Chinese nation,which can inspire people’s resonance.The conclusion is that the combination of modern design language and the artistic characteristics of group pattern in the Tang Dynasty can create cultural and creative products that meet the aesthetic consciousness and emotional demands of modern people,so as to enhance the added value of cultural and creative product group pattern,and inherit and promote traditional national culture with this as a carrier.