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网络自制综艺节目发展策略研究 被引量:4

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摘要 随着科学技术的快速发展,新媒体也随之诞生,它与传统媒体相比,传播信息更为及时、快速和便捷,所以在资源的抢夺上与传统媒体形成对峙局面。新媒体的产物——网络自制综艺节目,获得人们关注的原因,是因为它夸张和辛辣的风格,但是这种节目的水平却是参差不齐,有不少都是为了博出位。本文对新媒体环境下网络自制综艺节目的发展策略进行了展开论述。
作者 杨紫丹
出处 《采写编》 2020年第4期73-74,共2页 Journalism & Media Studies
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