智慧商业视野下商务英语专业课程体系构建

Construction of Business English Course System from the Perspective of Smart Business

商务英语是高职高专的传统专业,曾经是高职院校招生最好的专业之一。当下,因为社会经济和科技的发展,各区域经济的不平衡,人才培养模式不断更新,商务英语各类型专业的发展遭遇了前所未有的困境。然而,随着物联网和大数据的出现,智慧商业的兴起为企业带来了前所未有的转型升级的机遇,企业纷纷开始了智慧商业的经营模式,高职院校也随之进行了人才培养新模式的探索和改革。文章简要论述高职院校在智慧商业背景下如何实施商务英语专业课程体系改革,从课程设计、课程目标、课程内容、课程组织和课程评价等方面注重结合智慧商业的应用。

Business English is a traditional major of higher vocational colleges.It used to be one of the best majors.At present,the development of business English has faced unprecedented difficulties due to development of social economy and technology,the imbalances in the regional economies,and the update of talent training model.However,with the advent of the Internet of Things and Big Data,the rise of smart commerce has brought unprecedented opportunities for transformation and upgrading.Companies have begun a model of smart commerce,and colleges have also launched a new model of talent training exploration and reform.This article briefly discusses how to implement the reform of the curriculum system in the context of smart business,focusing on the application of smart business in terms of curriculum design,objectives,content,organization,and evaluation.