摘要
网络的发展对信息的传播有着重要的影响,然而当突发公共卫生事件发生后,不同的信息充斥在网络环境中,网络次生舆论也随之产生。通过阐述公共卫生事件中网络次生舆论演化的发展现状以及其对社会所带来的影响,研究公共卫生事件中网络次生舆论演化的应对策略,提出构建预警机制,进行舆论实时监控,严惩造谣传谣、媒体实时跟进,采用多元化报道,引导舆论导向、政府积极领导,统筹各界力量,及时权威辟谣等措施,以期对谣言治理产生较好的影响。
The development of the Internet has an important impact on the dissemination of information.However,after the occurrence of public health emergencies,different information is flooded in the Internet environment,and Internet induced public opinions also arise.Through illuminating the development status of Internet public opinion evolution in public health emergencies and the impact on society,this study explored the research strategy of the Internet public opinion evolution in public health emergencies,and put forward to a series of measures,including:to build an early warning mechanism,the real-time monitoring of public opinion,and to severely punish the phenomenon of spreading rumors;to promote the media real-time follow up,to adopt diversified report and guide the direction of public opinion;to strengthen the active leadership of government,to coordinate the forces of all sectors and timely authority to refute rumors,etc.,so as to look forward to a better impact on rumor governance.
作者
熊若兰
张雨寒
杜乔禹
周靖静
张璨
XIONG Ruolan;ZHANG Yuhan;DU Qiaoyu;ZHOU Jingjing;ZHANG Can(School of Clinical Medicine,Chengdu Medical College,Chengdu 610500,China;Propaganda Department of the Party Committee,Chengdu Medical College,Chengdu 610500,China;Department of Teaching Affairs,Chengdu Medical College,Chengdu 610500,China)
出处
《中国医学伦理学》
2020年第8期926-930,共5页
Chinese Medical Ethics
基金
2019年省级大学生创新创业计划训练项目“基于健康中国战略背景下四川省儿童专用药品可及性研究”(s201913705146)
2018年成都医学院校基金“公共关系视域下高校舆论引导策略研究”(CYS18-01)。
关键词
网络次生舆论
谣言治理
公共卫生事件
舆论演化
Internet Induced Public Opinion
Rumor Governance
Public Health Emergencies
Opinion Evolution