农业电子商务发展分析及建议

Analysis and Suggestions on the Development of Agricultural E-commerce

近年来,互联网、电子商务对第二、三产业的组织模式、经营方式产生了划时代的影响,但对第一产业的作用却滞后。大数据、新经济时代,发展以服务农业生产为方向的电子商务的政策因素、技术因素、现实因素均已具备,农业电子商务可以在引导农业生产要素重新组合,推动农业生产集约化、机械化、专业化、规模化发展的过程中发挥更重要的作用,进而引导农业经营方式变革和再一次的农村革命。

In recent years,the Internet and e-commerce have had an epoch-making impact on the organization and operation of the secondary and tertiary industries,but their role in the primary industry has lagged.In the era of big data and the new economy,the policy factors,technical factors,and practical factors for the development of e-commerce to serve agricultural production are all available.Agricultural e-commerce can guide the reorganization of agricultural production factors and promote the intensification and mechanization of agricultural production.The process of specialization and large-scale development plays a more important role,and then guides the reform of agricultural management methods and another rural revolution.