网络技术在融媒体广电工程技术中的应用

Application of Network Technology in Media-integrated Radio and Television Engineering Technology

随着我国信息技术日新月异的发展,网络技术在广大人民群众的生活与工作中得以广泛的应用,这在很大程度上改变了媒体的传播方式,在此背景下,传统电视、报纸等新闻媒体传播方式无法更好的满足于时代的不断发展,新媒体应时而生,这也为传统广电发展带来全新的挑战与机遇。因此,广电工程应以各媒体优势为基础,循序渐进的形成满足时代发展的融媒体,充分利用网络技术,不断加大融媒体的推广力度,提升其影响力。

With the rapid development of information technology in China,network technology has been widely used in people's life and work,which has greatly changed the way of media communication.Under this background,traditional TV,newspapers and other news media communication methods can not be better satisfied with the continuous development of the times,and new media are born in time,which also brings new challenges and opportunities for the development of traditional radio and television.Therefore,the radio and television project should be based on the advantages of various media,gradually form the integrated media to meet the development of the times,make full use of network technology,continuously increase the promotion of integrated media and enhance its influence.