博物馆宣传教育的创新策略

The Innovative Strategies for Museum Publicity and Education

在现代社会的发展中,博物馆保存了我国优秀的传统文化,为弘扬中华文明提供了支持,在文化传播、国际交流过程中发挥着十分重要的作用,是教育宣传工作的关键。现阶段,用户接收信息、国际文化交流的方式有所不同,使得博物馆的宣传环境在不断改变,博物馆教育宣传人员需要明确教育推广工作的现状,创新并优化博物馆宣传工作。论文主要对博物馆宣传教育的创新策略进行了分析,以期推动博物馆的进一步发展。

In the development of modern society,museum preserves the excellent traditional culture of China,provides support for the promotion of Chinese civilization,plays a very important role in the process of cultural communication and international exchange,and is the key to education and publicity work.At this stage,there are different ways for users to receive information and international cultural communication,which makes the publicity environment of museum constantly changing,which makes the publicity environment of the museum constantly changing.Museum education and publicity personnel need to clarify the status quo of education and promotion work,innovate and optimize museum publicity work.This paper mainly analyzes the innovative strategies of museum publicity and education,so as to promote the further development of the museum.