跨媒体艺术视域下架上绘画传播新路径

New Paths for On-Shelf Painting Spreading from the Perspective of Cross-Media Art

架上绘画的传播方式在新媒体传播技术、方式的不断创新下,需要改变艺术方式,适应大众化的趋势,以灵活多变的方式适应社会。充分利用数码技术创新架上绘画及传播,利用电视、网络媒体展示架上绘画,丰富架上绘画的内涵。

With the continuous innovation of new media communication technologies and methods,the communication model of on-shelf painting needs to change the art form,adapt to the trend of popularization and to the society in flexible and changeable ways.In order to enrich the content of on-shelf painting,there is a need to innovate and spread on-shelf painting and to display on-shelf painting by taking advantage of digital technology,such as TV,network media,etc.