注意力资源视阈下的高校思想政治教育实效性研究

Research on the Effectiveness of Ideological and Political Education in Colleges and Universities from the Perspective of Attention Resources

数字时代使高校思想政治教育者面临的最大挑战就是大学生注意力成为一种稀缺资源。高校应关注思想政治教育实践过程中注意力资源的重要性,探讨合理赢取及运用注意力资源的方法与途径,提高高校思想政治教育的实效性。

The biggest challenge for ideological and political educators in colleges and universities in the digital age is that college students'attention has become a scarce resource.Colleges and universities should pay attention to the importance of attention resources in the process of Ideological and political education practice,explore the methods and ways to reasonably win and use attention resources,so as to improve the effectiveness of Ideological and political education in colleges and universities.