摘要
近年来我国电视明星真人秀节目数量急剧攀升,题材愈发细化,但同质化、原创力不足的问题也逐渐显现。引进韩国节目版权进行“本土化”生产的现象受到广泛热议。2019年韩国综艺《再次出发3》以高收视率、好口碑的成绩走入中国观众的视野。本文将探究该节目创新路径,并结合当前媒介环境及发展趋势,为国内电视音乐真人秀节目实现创新发展,国际化传播提出建议。
In recent years,the number of reality TV stars in China has risen sharply,the subject matter has become more detailed,but the problem of homogenization and lack of original power is gradually emerging.The introduction of Korean program copyright for"localization"production phenomenon has been widely discussed.2019 South Korean variety"Start 3 again"with high ratings,good reputation into the Chinese audience's vision.This paper will explore the innovation path of the program,and combine the current media environment and development trends,for the domestic reality TV reality TV program to achieve innovative development,international dissemination of recommendations.
作者
陈竹萌
Chen Zhumeng(Minzu University of China,Beijing 100081)
出处
《卫星电视与宽带多媒体》
2020年第13期125-127,共3页
Satellite TV & IP Multimedia