工业旅游中服务礼仪的运用研究——以石家庄市为例

Study on the Application of Service Etiquette in Industrial Tourism

工业旅游中优质的服务礼仪在树立良好的企业形象、带给游客美的享受、弥补景区的不足等方面起着重要的作用。工业旅游的高速发展需要服务礼仪的不断优化升级,石家庄工业旅游中服务礼仪水平参差不齐,应从仪态仪表、热情接待、有效沟通方面对服务礼仪的运用进行设计。

The high-quality service etiquette in industrial tourism plays an important role in establishing a good corporate image,bringing tourists the enjoyment of beauty,and making up for the deficiency of scenic spots.The rapid development of industrial tourism requires the continuous optimization and upgrading of service etiquette.The level of service etiquette in Shijiazhuang's industrial tourism is uneven,so the application of service etiquette should be designed from the aspects of manners,warm reception and effective communication.