信息化时代云浮市旅游标识系统设计初探

Preliminary Study on Tourism Signage System Design in Yunfu at the Information Times

旅游标识系统是旅游景区内专为游客设立的,为游客提供游玩导向及管理等隐形游玩服务的标识系统。良好的旅游标识系统将大大提高旅游景区的服务质量,带来丰厚的经济效益,同时也有利于景区的可持续发展。近年来,云浮旅游业不断发展,政府和企业正在多角度全方位地进行旅游产业开发,但在旅游标识打造方面仍需进一步探索。文章结合云浮当前的实际情况,从旅游标识系统的分类和设计原则等方面,积极对旅游标识建设进行广泛的考查与调研,对信息化时代下云浮旅游标识系统设计提出一些见解及建议。

The tourism signage system is a kind of sign system specially set up for tourists in the tourist attraction, which provides invisible services such as play guidance and management for tourists. A good tourism signage system will greatly improve the service quality of tourist attraction, bring rich economic benefits, conducive to the sustainable development of tourist attraction. In recent years, with the continuous development of tourism industry in Yunfu, the government and enterprises are developing the tourism industry in an all-round way from multiple angles, but further exploration is still needed in the aspect of tourism signage construction. Based on the classification and design principles of the tourism signage system, combined with the actual situation, this paper actively carries` out extensive investigation on the current tourism signage construction in Yunfu, and puts forward some opinions on the design of Yunfu tourism signage system in the information age.