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基于微信生态的校企双创平台构建设计方法研究

Research on the Design Method of School Enterprise Entrepreneurship and Innovation Platform based on WeChat Ecology
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摘要 为解决校企产学研及双创合作过程中存在的资源匹配难.效率低下及服务能力不足等问题。通过浅析微信生态的闭环方式,探究校企双创平台构建设计方法,从而提升校企合作高效性、规范性和服务能力。文章从校企合作领域现状、问题进行分析,将三位一体、不占内存、易于传播营销的微信生态应用于校企双创平台的构建,为解决校企合作问题提供了良好的解决方案与应用场景。 In order to solve the problems of resource matching,low efficiency and insufficient service ability in the process of university enterprise industry university research and mass entrepreneurship cooperation.By analyzing the closedloop mode of WeChat ecology,this paper explores the design method of school enterprise entrepreneurship and innovation platform,so as to improve the efficiency,standardization and service ability of school enterprise cooperation.This paper analyzes the current situation and problems in the field of school enterprise cooperation,and applies the trinity of WeChat ecology,which does not occupy memory and is easy to spread marketing,to the construction of school enterprise entrepreneurship and innovation platform,providing a good solution and application scenario for solving the problem of school enterprise cooperation.
作者 张家琛 郑刚强 孙嘉伟 Zhang Jiachen;Zheng Gangqiang;Sun Jiawei(School of Art and Design,Wuhan University of Technology,Wuhan 430070,China)
出处 《艺术与设计(理论版)》 2020年第8期144-146,共3页 Art and Design
基金 2019年度教育部科技发展中心产学研创新基金项目编号:2018A02009 2018年度教育部高等教育司产学合作协同育人项目项目编号:201802165034 2017年湖北省高校省级教学改革研究项目项目编号:2017124。
关键词 微信生态 校企双创平台 小程序设计 设计产业化 WeChat ecology school enterprise entrepreneurship and innovation platform small program design design industrialization
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