插画在网页情感化设计中的研究与实践

RESEARCH AND PRACTICE OF ILLUSTRATION IN EMOTIONAL DESIGN OF WEB PAGES

随着消费需求的提高和日益激烈的市场竞争,人们不再满足简单的物质需求,而是朝着情感心理需求发展。在这种情况下,使产品易于使用的同时为用户带来良好的情感体验就成了产品成功的关键之一。而插画的特性非常适合作为网页情感化设计的要素,本文将分析插画在网页情感化设计中的作用与原则,并以“社团小镇”网站为例,介绍网站利用插画在情感化设计方面的设计实践。

Let the product bring a good emotional experience to the user.Analyze the influence and role of"visceral level,behavioral level,reflective level"in products in emotional design,and the application and principles of emotional design in web design.The role and significance of illustration in the emotional design of web pages,and the practice of illustration in emotional design.Illustration is very suitable for emotional design.