“一带一路”背景下高校层面西班牙语人才培养与地方优势产业结合发展策略探究--以四川茶叶产业为例

Strategy for Union Development of Cultivation of Spanish Talents and Local Advantageous Industry at University Level under the Belt and Road Initiative

四川作为产茶大省目前面临产量高、出口低的困境。而“一带一路”倡议的提出,将原本仅限于欧洲、美国、日本的市场拓宽至非洲、中亚乃至拉美。所以本文以四川省茶叶产业现状入手,立足于川茶特点与文化,分析了茶叶消费在拉美的市场潜力,结合对四川省三所开设西班牙语本科专业的高校进行数据调研,从高校层面提出西班牙语人才培养与地方优势产业结合发展的策略。

Sichuan,as a large tea-producing province,currently faces the dilemma of high output and low export,but the Belt and Road Initiative broadens out the market originally limited to Europe,the United States,and Japan to Africa,Central Asia and even Latin America.Therefore,based on the characteristics and culture of Sichuan tea,this paper analyzes the market potential of tea consumption in Latin America and uniting data surveys of three universities in Sichuan that offer Spanish undergraduate programs,and puts forward the strategy of combining the cultivation of Spanish-speaking talents with the development of local superior industries at the university level.