合肥市中心城区品牌便利店的空间分布及其影响因素研究

Spatial Distribution and Influencing Factors of Brand Convenience Stores in The Central City of Hefei

21世纪我国的互联网经济飞速发展,实体零售行业普遍受到影响,却促进了便利店的持续增长,其空间分布对于城市商业空间格局也愈发重要。基于合肥市中心城区的POI、人群热力图等大数据,通过GIS空间分析方法以及生态位理论,分析了合肥市中心城区品牌便利店的空间分布特征及影响因素。结果显示:①合肥市中心城区品牌便利店的空间分布存在着区域发展不均衡现象,整体呈现“中北部多,周边少的分散型多核心结构”分布特征;②品牌便利店主要以围绕公司企业、居住社区等空间分布,且83.2%的品牌便利店分布在各类空间出入口300 m范围内;③生态位资源、竞争与环境是影响合肥市中心城区品牌便利店空间分布的重要因素。

As one of the city's commercial facilities,the spatial distribution of convenience stores has an important impact on the city's commercial spatial structure.Using POI point,spatial analysis method and niche theory,this paper analyzes the spatial distribution characteristics and influencing factors of brand convenience stores in the central city of Hefei.The results show that:①the spatial distribution of brand convenience stores in the central city of Hefei is unbalanced in regional development,with the overall distribution characteristics of"more in the north central part and less in the surrounding areas";②Brand convenience stores are mainly distributed around companies,residential communities and other space,and 83.2%of them are within 300 m of all kinds of space entrances and exits;③niche resources,competition and environment are important factors affecting the spatial distribution of brand convenience stores in the central city of Hefei.