榆林旅游文化产业集群发展研究

Study on the Development of Industry Cluster of Tourism and Culture in Yulin

集群效应是产业发展的必然结果,集群化是产业升级的重要途径。榆林旅游文化资源的多样性,旅游市场的持续升温以及积极利好的政策环境极大地促进了榆林旅游文化产业集群发展。针对榆林旅游文化产业集群发展过程中存在的问题,要夯实旅游文化产业经济基础,强化产业集聚效应,培育产业集群核心企业,推动产业链条双向延伸,打造区域产业集群品牌,强化营销管理机制,促进榆林旅游文化产业的集群化发展。

Cluster effect is no doubt a necessary consequence of industrial development,and clusterization is an important way of industrial upgrading.Diverse tourist and cultural resources,prosperous tourism market and the positive policy environment have significantly promoted the development of industry cluster of tourism and culture in Yulin.In terms of the problems existing in the development of industry cluster of tourism and culture in Yulin,we should consolidate the economic foundation of tourism and cultural industry,strengthen the industrial accumulative effect,cultivate the core enterprises of industrial cluster,promote two-side development of industrial chain,create regional industrial cluster brand and strengthen marketing management mechanism,in order to promote the cluster development of industry cluster of tourism and culture in Yulin.