全域旅游背景下我国“航空+旅游”融合发展模式探讨

Discussion on China's"Aviation+Tourism"Fusion Development Model under the Background of Global Tourism

随着全域旅游的兴起和民航大众化时代的到来,我国航空业与旅游业的联结度不断提升,逐渐出现融合发展的趋势。针对这一现象,首先分析了我国航空业与旅游业的融合现状,探讨融合发展的可行性与必要性,而后提出“三网”融合理念及其体系构建,最后给出了“航空+旅游”融合发展模式的措施建议。

With the rise of global tourism and the advent of the era of popularization of civil aviation,the connection between China's aviation industry and tourism continues to increase,and a trend of integration and development has gradually emerged.In response to this phenomenon,this article first analyzes the current situation of the integration of China's aviation industry and tourism,discusses the feasibility and necessity of integrated development,and then proposes the"three networks"integration concept and system construction,and finally gives"aviation+tourism"Suggested measures to integrate the development model.