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野生食用菌资源富集区的全域旅游规划路径

Study on the Path of Global Tourism Planning in the Edible Fungi Resource-rich Area
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摘要 在野生食用菌资源富集区开展全域旅游规划时,需要重点突出项目规划的区域特性和旅游产品的差异性,努力为游客提供一种新奇的消费体验,同时还应将"新消费理念"融入到全域旅游的规划中来。在研究野生食用菌资源富集区的全域旅游规划路径时,应沿着全面质量管理的思路,即需强化事前调研、事中规划、事后评价等各项工作。具体的规划路径为,有机统一融合野生食用菌资源与社会人文环境;以模块化设计作为旅游特色项目的规划基础;以新消费理念开展旅游产品供求的流程规划;以市场细分为基础满足游客多样性的需求。 The goal is to focus on the rich area of wild edible fungi resources.When carrying out the whole area tourism planning of this area,it is necessary to highlight the regional characteristics of the project planning and the differences of tourism products,and strive to provide tourists with a novel consumption experience.At the same time,the"new consumption concept"should be integrated into the whole tourism planning.When studying the global tourism planning path of the wild edible fungi resource rich area,we should follow the idea of total quality management,that is,we need to strengthen the work of pre research,planning in the matter,and afterwards evaluation.The specific planning path is to integrate the wild edible fungi resources and social and cultural environment organically,take modular design as the planning basis of tourism characteristic projects,carry out the process planning of tourism product supply and demand with new consumption concept,and meet the demand of tourists’diversified products based on market segmentation.
作者 崔昕 CUI Xin(Zhoukou Vocational and Technical College,Zhoukou 466000,China)
出处 《中国食用菌》 北大核心 2020年第8期163-165,共3页 Edible Fungi of China
基金 2019年河南省社科联调研课题(SKL-2019-3459)。
关键词 食用菌 资源富集区 全域旅游 规划 wild edible fungi resource-rich areas global tourism planning
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