旅游法对旅游业的影响研究

Study on the Impact of the Tourism Law on Tourism

旅游法的出台与实施对国内旅游业的发展带来了深远的影响。从旅游者、旅行社、导游从业人员的角度,运用问卷调查法,筛选旅行社的老顾客与资深员工进行调查与访谈,了解旅游法实施的影响,可以发现,旅游法的实施使得旅游者享有更充分的权利;其对旅行社行业调整、经营理念、经营策略、人力资源管理等方面产生了一定的影响;旅游法实施使得导游等旅游从业人员在社会认可度及工作满意度等方面均有一定程度的提升。

As the first tourism law in China,the promulgation and implementation of the Tourism Law have had a profound impact on the development of the domestic tourism industry.From the perspectives of tourists,travel agents and tour guide practitioners,a questionnaire survey was used to screen regular customers and senior employees of travel agencies for surveys and interviews to understand the impact of the implementation of the Tourism Law.The results of the study showed that the implementation of the Tourism Law made the tourists enjoy fuller rights and it had an impact on the adjustment of the travel agency industry,business concepts,business strategies,human resource management,etc.The implementation of Tourism Law improved social recognition and job satisfaction of the tour guides and other employees in the tourism Industry.