摘要
传媒已经迎来一个崭新的时代,传统媒体的生存空间有不断减缩趋势,报纸作为传媒的一种载体,面对较沉重的生存压力。新时代中,报纸传媒为实现长效发展的目标,就需紧紧抓住时代赋予的各种要素,合理应用融媒体思维,有针对性的创新采编工作内容、方式,力争塑造出报纸新闻的品牌特征。文章在阐述融媒体概念、报纸新闻现状的基础上,较为详细的探究融媒体大环境下报纸新闻采编工作创新策略,以供同行参考。
The media has ushered in a brand-new era,and the living space of traditional media has been shrinking.As a carrier of the media,newspapers are facing heavy pressure of survival.In the new era,in order to achieve the goal of long-term development,newspaper media should firmly grasp the various elements given by the times,rationally apply the thinking of integrating media,and innovate the contents and methods of editing and cataloging in a targeted way,so as to strive to shape the brand characteristics of newspaper news.On the basis of expounding the concept of media integration and the current situation of newspaper news,this paper explores in detail the innovative strategies of newspaper news acquisition and editing under the environment of media integration for peer reference.
作者
赵威
Zhao Wei(Shenyang Daily,Shenyang,Liaoning 110000)
出处
《卫星电视与宽带多媒体》
2020年第19期147-149,共3页
Satellite TV & IP Multimedia
关键词
融媒体
报纸新闻
采编工作
现状分析
创新策略
integrating media
Newspaper news
Editing and editing work
Present situation analysis
Innovation strategy