“互联网+”时代长三角地区红色档案资源开发与利用的新方向

New Direction of Exploitation and Utilization of Red Archives Resources in Yangtze River Delta in the“Internet Plus”Era

“互联网+”时代,红色档案资源的价值内涵需要全新阐释,呈现形式需要与时俱进,传播渠道需要全面拓展。文章首先分析了长三角地区红色档案资源开发与利用的重要性,其次指出了“互联网+”时代长三角地区红色档案资源开发利用存在的不足,最后提出应从大众参与,构建社会化开发模式;跨界融合,推出创意性红色文化产品;多方传播,汇聚红色文化宣传合力;协同共建,加快红色档案共享利用四个层面出发,推动红色文化在“互联网+”境遇下的传承与发展,构建长三角深度融合、协同开发的红色档案文化集群。

In the“Internet plus”era,the value connotation of red archives resources needs to be interpreted in a new way,the form of presentation needs to advance with the times,and the way of transmission needs to be fully expanded.This article analyzes the importance of the development and utilization of red archives resources in the Yangtze River Delta region,and points out the deficiency of the red archives resources development in the Yangtze River Delta in the Internet plus era.Finally,it is proposed that we should promote the innovative inheritance and development of red culture in the Internet plus situation from the following four levels:"mass participation,building a social development model","cross border integration,developing creative red culture products","multiparty communication,converging red culture propaganda","co-construction and speeding up the sharing and utilization of red archives".