资产共同专用化下制造企业联盟的价值创造与价值捕获——以索尼爱立信合资企业为例

Manufacturing Enterprise Alliance’s Value Creation and Value Capture in Assets Co-specialization:Case Study of Sony Ericsson Joint Venture

战略联盟是实现企业资产共同专用化的有效形式。关系租金理论只能静态分析联盟价值创造的原因,无法解释企业联盟的形成、拓展与终结的全部演化过程。本文以动态能力和关系租金为理论框架,以索尼爱立信合资企业为案例,揭示了基于资产共同专用化的制造企业联盟价值创造和价值捕获的周期性规律,分析了联盟不同时期价值创造合作与价值捕获竞争的关系演化特征,指出了制造企业联盟在不同时期的价值创造影响因素和价值捕获策略。本研究认为,资源互补性是联盟成立的基础,合作企业相互依赖性与资源协同演化效应是决定联盟发展周期的关键因素,相互依赖性决定了联盟的价值创造能力,由相互依赖性产生的资源协调成本和有效性治理影响了联盟的价值创造周期,联盟内部独占性危害和外部技术不连续性是影响合作企业价值捕获的重要变量。本研究为制造企业开展战略合作和构建联盟管控机制提供了理论工具和现实建议。

Strategic alliance is an effective way to achieve co-specialization assets of corporate.The relational rent theory can only statically analyze the reasons for the value creation of alliance,and cannot explain the entire evolution process of the formation,expansion and termination of enterprise alliance.This paper argues that the alliance based on the co-specialization of assets is an effective way to realize the competitive advantage of enter prises.In the terms of dynamic capabilities,asset co-specialization is a process in which cooperative companies continue to identify,develop,and utilize external complementary resources and their own resource capabilities.This process shows how companies realize value creation and value capture through competition and cooperation.This paper combines dynamic capabilities and relational rent theory with case study to reveal the periodic features of value creation and value capture of manufacturing enterprise alliance,analyzes the evolution characteristics of the relationship between value creation cooperation and value capture competition in different periods of the alliance,identifies the manufacturing enterprise alliances value creation dynamics and value capture tactics in different periods.This study finds that resource complementarity is the foundation of the alliance.The interdependence between cooperative enterprises and the resources synergistic evolution effects are the key factors determining the development cycle of the alliance.The interdependence profoundly inf luences the value creation capabilities of the alliance.The resource coordination cost stem from interdependence and effectiveness governance affects the value creation cycle of the alliance.The internal appropriation hazards and external technology discontinuity are important variables that affect the value capture of cooperative enterprises.This study provides theoretical tools and practical suggestions for manufacturing enterprises to carry out strategic cooperation and establish alliance management and control mechanisms.