产业生态学视角下文旅融合产业链的构建与培育路径

Path Research on the Construction and Cultivation of Cultural Tourism Integration Industry Chain from the Perspective of Industrial Ecology

文旅融合产业链是以文化旅游产品和服务为核心,由文化旅游企业、相关机构以及消费者构成的共同体。仿照产业生态系统,构建了由核心产业群落、支持体系、外部环境组成的文旅融合产业链,分析了核心产业群落内的价值循环体系,提出价值循环体系由引入/创造、生产、宣传推广、消费4个阶段构成,并从关键种产业和企业、文化旅游产品和服务、支持体系和外部环境等方面探讨了文旅融合产业链的培育路径。

Cultural tourism integration industrial chain is a community composed of cultural tourism enterprises,rele⁃vant institutions and consumers,with cultural tourism products and services as the core.Based on the industrial ecosys⁃tem,this paper constructs a cultural tourism integration industrial chain composed of core industry community,support system and external environment,analyzes the value cycle system within the core industry community,and proposes that the value cycle system consists of four stages:introduction/creation,production,publicity and promotion,and consump⁃tion.It also discusses the cultivation path of cultural tourism integration industry chain from the aspects of key indus⁃tries and enterprises,cultural tourism products and services,support system,external environment and other aspects.