大数据时代皮革制鞋业的创新创业路径分析

Analysis of innovation and entrepreneurship of leather shoe industry in big data era

我国传统皮革制鞋业面临诸多现实弊端和挑战,如何运用创新创业的思维模式实现对本行业现实弊端的规避和迎接新形势下的挑战具备必要而现实的意义。充分运用大数据技术升级改造传统生产模式、转变生产观念,促进网络智能化、数据化的生产链,可以减少生产污染,实现产销的精确化。加强消费者参与意识,活用线上需求调研,引入3D打印技术降低成本,增强全民社会责任意识可以有效为行业注入新的活水。

In the face of many practical drawbacks and challenges faced by the traditional leather shoe industry in our country,how to use the thinking inode of innovation and entrepreneurship to avoid the real disadvantages of the industry and meet the challenges under the new situation has the necessary and practical significance.Making full use of big data technology to upgrade and transform traditional production mode,changing production concept and promoting intelligent and data-based production chain can reduce production pollution and realize the precision of production and marketing.Enhancing consumer participation awareness,using online demand research,introducing 3D printing technology to reduce costs,and enhancing the sense of social responsibility of the whole people can effectively inject new living water into the industry.