童装情感化设计诉求分析与应用

An analysis and application of children's clothing designed for their emotional appeals

[研究意义]童装设计者必须要了解儿童心理与生理需求,设计出符合他们需求的产品。[研究方法]通过对相关研究文献资料做搜索和处理将情感化设计与儿童认知和情感发展理论相结合,探究不同认知发展阶段童装情感化设计思路与方法。[研究结果与结论]研究得出:在童装设计中儿童的情感因素至关重要,情感化设计在童装设计领域的应用有其必然性和必要性;不同认知发展阶段儿童的情感需求有所差别,因此童装情感化设计方法应依据儿童认知发展进行转变;儿童情感需求不能盲目依随亦或过度刺激,童装设计产品应起到对儿童情感启蒙和指导的作用。

Designers of children's clothing must understand the psychological and physical needs of children and design prod-ucts that meet their needs.Combining emotional design with children's cognitive and emotional development theories by searching and processing relevant research literature,explores the ideas and methods of emotional design of children's cloth-ing at different stages of cognitive development.The research concluded that children's emotional factors are very important in the design of children's clothing,and the application of emotional design in the field of children's clothing design has its in-evitability and necessity;the emotional needs of children at different stages of cognitive development are different,so the methods of emotional design for children's clothing should be transformed according to children's cognitive development;chil-dren's emotional needs cannot be blindly followed or over-stimulated,and children's clothing design products should play a role in children's emotional enlightenment and guidance.