国际养生旅游的发展经验及启示

Development Experience and Enlightenment of International Health-cultivation Tourism

养生旅游代表未来旅游业的发展趋势,是人类对健康不懈追求的体现。当前,世界养生旅游发展如火如荼,美国、德国、日本、印度、泰国等国家成了养生旅游发展的领跑者,其先进的发展经验为中国养生旅游的发展提供了借鉴。中国应该积极倡导健康生活理念,推动实现养生旅游的普及性和公平性;同时加快养生旅游市场的规范化管理,提升行业服务质量和品牌影响力,并注重养生旅游产品的文化性和真实性。

Health-cultivation tourism represents the development trend of tourism in the future and reflects the unremitting pursuit of human health.At present,the development of health-cultivation tourism in the world is in full swing.The United States,Germany,Japan,India,Thailand and other countries have become the leaders in the development of health tourism.Their advanced development experience provides reference for the development of health tourism in China.China should actively advocate the concept of healthy life,promote the popularization and fairness of health-cultivation tourism,accelerate the standardized management of health-cultivation tourism market,improve the service quality and brand influence of the industry,and pay attention to the cultural and authenticity of health-cultivation tourism products.