日本汉方药国际化路径研究及对我国中药行业发展的启示

Study on the Internationalization Path of Japanese Traditional Chinese Medicine and Its Enlightenment to the Development of Chinese Traditional Medicine Industry

近年来,日本汉方药以简便、优质、规范化及疗效佳的优势日渐兴盛。在中医药事业蓬勃向上的当下,人们期望从日本汉方药的发展模式中寻求可借鉴的经验,用于推动国内中药事业的发展。现通过梳理日本汉方医药的发展历程,从日本相关政策、企业发展及社会参与的角度出发,分析汉方药发展崛起的原因,为中药行业的发展和中药产品的国际化提供借鉴。

In recent years,Japanese Kampo medicine have prospered under the advantages of simplicity,quality,standardization and good curative effects.As the Chinese medicine industry is booming,people expect to learn from the developmental model of Japanese Kampo medicine so as to promote the development of domestic Chinese medicine.Through summarizing the developmental process of Japanese Kampo medicine from the perspective of related policies of Japan,enterprise development and social participation in Japan,this paper analyzes the reasons of the rise of Kampo Chinese medicine,and provides references for the development of Chinese medicine industry and the internationalization of Chinese medicine products.