乡村振兴战略下江苏农产品电商与物流的共生演化与发展路径

The Symbiotic Evolution and Development of Agricultural Products E-commerce and Logistics in Jiangsu Province under the Strategy of Rural Revitalization

乡村振兴战略下农产品电商为农产品物流发展提供了空间与机遇,农产品物流为农产品电商提供了良好的物质保障。基于江苏农产品电商与物流的发展现状与本质联系,从共生理论视角研究江苏农产品电商与物流的演变趋势,提出以优化农产品电商物流单元,构建大数据物流体系、保障共生界面功能和培育互惠共生的环境为路径,为促进乡村振兴战略下江苏农产品流通提供参考,以实现江苏农业经济高质量发展。

Agricultural products e-commerce provides space and opportunity for the development of agricultural products logistics,which in turn promotes the development of agricultural products e-commerce under the strategy of rural vitalization.Based on the essential relation and present in Jiangsu province,the paper studies the evolution trend of agricultural products e-commerce and logistics from the perspective of symbiosis theory.In order to provide the reference for the circulation of agricultural products in Jiangsu province,it puts forward some strategies such as optimizing the unit of agricultural products e-commerce and logistics,constructing the big data logistics system,ensuring the function of symbiosis interface and cultivating the environment of mutualism,to achieve high-quality development Jiangsu agricultural economy.