清末出版文化产业的运营机制及其社会文化史检视——基于《游戏报》的考察

The Operating Mechanism of the Publishing Cultural Industry in the Late Qing Dynasty and Its Social and Cultural History Review

晚清是中国现代出版文化产业产生、兴起的时期,已具备现代文化产业的雏形。但目前学界对其运营机制及其内蕴的社会文化史意涵的研究却付诸阙如。本文以近代首份小报《游戏报》为个案,考察清末出版文化产业初兴时的运作机制及其内在的机理,并揭示以小报为代表的现代出版产业所具有的社会文化史意涵,思考对当前文化产业供给侧改革的镜鉴意义。

The late Qing Dynasty was the period when China's modern publishing culture industry emerged and emerged,and it already had the prototype of the modern culture industry.However,the current academic research on its operating mechanism and its connotation of social and cultural history has been lacking.This article takes the case of the first tabloid"Game Gazette"in modern times as a case to examine the operation mechanism and its internal mechanism of the publishing culture industry at its early stage.And it also reveals the social and cultural historical meaning of the modern publishing industry represented by tabloids.Finally,the article considers the significance of mirroring the current supply-side reform of the cultural industry.