Vallourec公司的产品结构分析及对我国钢管企业的启示(上)

Product Mix Analysis of Vallourec and Related Inspiration for Steel Tube Enterprises of China(Part Ⅰ)

详细介绍了瓦卢瑞克钢管公司石油和天然气用管、电站用管及工业用管三大类钢管产品的品种结构、材质和钢级情况,分析了各品种对该公司销售收入的贡献情况。基于分析,对我国无缝钢管企业的产品开发提出了四点建议:抓住核心市场,兼顾细分市场;对于具体的市场,要能够提供系统的解决方案;紧盯行业发展变化,提前介入新品开发;关注新品基础数据和业绩的统计。

Detailed here in the article are the main aspects concerning the product status of Vallourec,including the product mixes of the three major steel tube categories,i.e.,the OCTG,the power plant-service pipe and the general industrial purpose pipe,and the material and steel grades thereof,etc.Also analyzed here are the shares of the company*s sales incomings as attributed by different product types.Based on the analysis,accordingly four suggestions are put forward as follows for product development by domestic seamless steel tube makers.Focusing on the core market,and meanwhile giving considerations to the segmental ones;working out systematic solution for each specific market;keeping surveying of any development change of the industry for starting new product development in advance;and paying close attention to the statistics of the new product basic data and performance.