长三角地区中小外贸企业跨境电商发展路径分析

Analysis of the Development Path of Cross-Border E-Commerce of Small and Medium-Sized Foreign Trade Enterprises in Yangtze River Delta Region

长三角地区是我国经济发展最活跃的区域之一,对外贸易是该区域国民经济的重要组成部分。作为跨境电商主体的众多中小企业,如何在新形势下提高出口能力,获得成长,是一个值得深入研究的课题。论文针对中小外贸企业跨境电商存在的问题进行探讨,对未来的发展路径进行了相应的分析。

The Yangtze River Delta region is one of the most active economic development regions in China,and the foreign trade is an important part of the national economy in this region.Many small and medium-sized enterprises are the main body of cross-border e-commerce.How to improve their export capacity and grow under the new situation is a topic worthy of in-depth study.This paper discusses the problems existing in the cross-border e-commerce of small and medium-sized foreign trade enterprises,and accordingly analyzes the development path in the future.