“陌生人社会”下信息传播机制及治理研究——以新冠肺炎期间信息传播为分析对象

Research on Information Dissemination Mechanism and Governance in the“Stranger Society”:A Case Study of Information Dissemination during the COVID-19 Pandemic

在分析了陌生人社会结构特点的基础上,以新冠肺炎疫情期间疫情信息接受与转发情况的数据统计和分析为资料支撑,探讨了陌生人社会里影响信息传播的三种因素:有限理性、文化认同和权力权威对信息传播的影响。基于此,从政府公信力建设、转变信息治理思维模式、公民道德规范建设等方面提出了陌生人社会下信息治理的路径选择。

Based on the analysis of the characteristics of the social structure of the“stranger society”,the data statistics and analysis of the reception and transmission of COVID-19 related information during the pandemic,it discusses three factors influencing information dissemination in the network society:limited rationality,cultural identity,and power and authority.On this basis,it puts forward the path choice of information governance in the“stranger society”from the aspects of the construction of government credibility,the transformation of the thinking mode of information governance and the construction of civic morality.