摘要
随着互联网的迅猛发展,微博、微信、抖音、快手等网络新媒体逐渐兴起和流行,给医院员工的思想和行为带来较大的影响。文章通过引入SWOT分析方法,对"微时代"网络应用于医院思想政治教育的优势、劣势、机会和威胁等进行系统分析,提出有效策略。
With the rapid development of the Internet,Weibo,WeChat,Tiktok,Kwai and other new network media gradually rise and become popular,which has brought great influence to the thinking and behavior of hospital staff.By introducing the SWOT analysis method,this paper systematically analyzed the advantages,disadvantages,opportunities and threats of the application of“micro-era”network in hospital ideological and political education,and put forward effective strategies.
作者
李霞
LI Xia(Publicity Section,Wuxi No.2 Hospital Affiliated to Nanjing Medical University,Wuxi 214002)
出处
《解放军医院管理杂志》
2020年第10期995-996,1000,共3页
Hospital Administration Journal of Chinese People's Liberation Army
关键词
微时代
思想政治教育
SWOT分析
策略
micro era
ideological and political education
SWOT analysis
strategy