摘要
随着社会经济发展水平的不断提高,公众对于精神文化产品的要求也越来越高,广播电视是新闻传播的重要途径之一,传统广播电视新闻媒体的传播方式已经无法满足公众日益增强和日益提高的文化需求,在新媒体技术迅速发展的当下,传统广播电视在面对全新机遇的同时也面临严峻的挑战,广播电视新闻要积极运用地面数字电视这一新技术,完成广播电视新闻的完美转型。
With the continuous improvement of the level of social and economic development,the public's requirements for spiritual and cultural products are getting higher and higher.Radio and television is one of the important ways of news dissemination.The traditional broadcast and TV news media can no longer meet the increasing public With the ever-increasing cultural demand,with the rapid development of new media technology,traditional broadcast and television are facing new opportunities while also facing severe challenges.Radio and television news must actively use the new technology of terrestrial digital television to complete radio and television news.The perfect transformation.
作者
王旭东
Wang Xudong(Sichuan Radio and Television Group 522 Station,Chengdu,Sichuan 618000)
出处
《卫星电视与宽带多媒体》
2020年第20期1-3,共3页
Satellite TV & IP Multimedia
关键词
广播电视
地面数字
电视技术
实践运用
broadcasting and television
terrestrial digital
television technology
practical application