新媒体背景下广电媒体如何借助MCN模式转型升级

How Can Radio and Television Media Transform and Upgrade with the Help of MCN Mode Under the Background of New Media

新媒体的兴起培养了大量的网红,基于此,MCN模式已经成为各类网红的优质孵化器。探讨在今后的工作中,广电媒体如何借助MCN模式实现科学转型,进一步焕发活力。

The rise of new media has cultivated a large number of web celebrity.This paper discusses how radio and television media can achieve scientific and reasonable transformation with the help of MCN mode,and furtherly be revitalized.