新时代下煤化工销售服务营销战略分析

Analysis on Marketing Strategy of Coal Chemical Industry Sales Service in the New Era

我国煤炭储量丰富,石油储量相对不足,面对这样的客观现实,国家为促进能源转型,将现代煤化工行业视为具有战略意义的新兴产业,大力支持现代煤化工业的发展。但近几年来,煤化工行业遭遇严峻挑战。因此,有必要认真分析、研究新时代煤化工销售服务营销战略。

My country is rich in coal reserves and relatively insufficient in oil reserves.In the face of such objective reality,in order to promote energy transformation,the country regards the modern coal chemical industry as an emerging industry of strategic significance and vigorously supports the development of the modern coal chemical industry.But in recent years,the coal chemical industry has encountered severe challenges.Therefore,it is necessary to carefully analyze and study the sales and service marketing strategy of coal chemical industry in the new era.