商品文化含量的提升路径及其测评建议

Ways to Improve Cultural Content of Commodities and Suggestions for Their Evaluation

文中界定了商品文化及商品文化含量的内涵,阐述了提升商品文化含量的意义及途径,提出了商品文化含量测评的建议。论文研究结果对加强商品质量的宏观管理和提高中高端商品的有效供给具有参考意义。

The article defines the connotation of commodity culture and the content of commodity culture,expounds the meaning and ways of improving the content of commodity culture,and puts forward suggestions for the evaluation of commodity culture content.The research results of the thesis are of reference significance for strengthening the macro management of commodity quality and improving the effective supply of medium and high end products.