基于功能性的专业羽毛球服装款式设计

Research on the Functional Design of Professional Badminton Clothing

为了扩展羽毛球服装款式设计,使其满足更多消费者的需求,从目前市场上已有的羽毛球服装角度出发,对国内外几大羽毛球服装品牌进行分析并结合线下市场调研,提出了目前羽毛球服装存在的问题,如不够美观,透气性及弹性不足等。结合羽毛球运动过程中人体各部位对于服装的需求,研究了羽毛球服装在款式、结构、装饰性3个方面的表现形式及应用。设计出了一组满足消费者需求且兼具舒适性和时尚美的专业羽毛球服装。

In order to expand the design of badminton clothing to meet the needs of more consumers,from the perspective of the existing badminton clothing in the current market,several major domestic and foreign badminton clothing brands were analyzed.Combined with offline market research,the existing problems of badminton clothing were put forward,such as not beautiful enough,insufficient air permeability and elasticity.On this basis,combined with the demand of various parts of human body for clothing in the process of badminton sports,the manifestation and application of badminton clothing in three aspects of style,structure and decoration were studied.A group of professional badminton clothing that could meet the needs of consumers and had both comfort and fashion beauty was designed.