摘要
文章以国家级非遗女书项目为例,探索总结了非遗文创产品设计创新的方法,一是非遗传统文化元素的直接利用,二是非遗传统文化元素跟随时尚创新变化而变化,为湖南省类似的非遗项目的文创产品创新提供可参考的思路和方法。
Using the national Intangible Cultural Heritage Nüshu Project as an example,this paper investigates and summarizes some innovative methods for designing intangible cultural heritage products:firstly,the inclusion of traditional cultural elements found in intangible cultural heritage and secondly,how prevailing fashions change the traditional cultural elements found in intangible cultural heritage.This provides a point of reference for similar Intangible Cultural Heritage projects in Hunan Province.
作者
郭竞之
Guo Jing-zhi(Foreign Studies College of Hunan Normal University,Changsha,Hunan,410012)
基金
湖南省社科基金重大委托项目(编号:18WTA14)
湖南省2020年预算内基本建设投资计划(湘发改投〔2020〕173号)“湖湘文化品牌IP及文创产品研发”项目
湖南师范大学横向课题(编号:HT2017009)。
关键词
湖南省非遗活态传承
女书
文创产品
创新方法
Inheriting the Intangible Cultural Heritage in Hunan Province
Nüshu
Cultural and Creative Products
Innovative Methods