在复杂舆论场中如何“说理”以“共情”——以《人民日报》关于中美经贸关系报道为例

Reasoning in a Complex Public Opinion Field:How to Resonate with the Audience

中美经贸关系是一个重大而复杂的敏感话题,与之相伴的舆论也纷繁复杂。在这种情况下,以《人民日报》为代表的主流媒体势必需要主动发声,在国际舆论场中抢夺主动权和话语权的同时,也为中国人民鼓舞士气、凝心聚力。《人民日报》展开系列报道和评论,积极引导舆论并增强传播效果。

China-US economic and trade relationship is a major and complex sensitive topic accompanied by complicated public opinion.Under such circumstances,the mainstream media represented by the People’s Daily inevitably need to take the initiative and make their voice heard in the international public opinion field,which will boost morale and rally the Chinese people.The People’s Daily launched a series of reports and comments to guide public opinion and enhance the dissemination effect.