主流媒体新闻评论发展现状研究

Research on the Development of Mainstream Media News Commentary

新闻评论是媒体的旗帜和灵魂,新闻评论作用的发挥直接影响着媒体舆论引导功能的实现。在移动互联时代,新闻评论面临着新的传播环境,面对着新的传受关系,主流媒体新闻评论正在与时俱进地进行着转型与提升。其主要表现有:重视言论赋能,打造时代所需大评论;推进媒介融合,构建评论传播新范式;创新评论话语,生成评论表达新样式;扩展话语版图,探索国际对话新形态。

News commentary,the banner and soul of the media,directly affects the media function of guiding public opinion.In the era of mobile interconnection,in the face of a new communication environment and a new communication relationship,mainstream media news commentary is undergoing transformation and upgrading with the times with distinct characteristics.They emphasize speech empowerment so as to produce great comments that the time needs.They promote media integration to construct a new paradigm of communication.They innovate comment discourse to generate the new style of expression.They expand discourse territory to explore new forms of international dialogue.