2019年中国膳食营养补充剂的行业现状及品类表现

Industry status quo and category performance of vitamin&dietary supplements in China in 2019

2019年中国膳食营养补充剂行业线上渠道增长强劲,注册批准的保健食品功能集中,向好发展趋势未变。据中国医药进出口商会统计,2019年膳食营养补充剂进出口总额达到了52.8亿美元,同比增长12.8%,其中出口稳步发展,为18.8亿美元,同比增长12.7%;在经历了4年快速发展期后,进口增速有所回落,增速为12.8%,进口额达到34.0亿美元,贸易逆差进一步扩大,达到15.2亿美元。

In 2019,the growth of online channels in China’s vitamin&dietary supplement industry was strong,the functions of registered and approved health food were concentrated,and the development trend was not changed.According to the statistics of China Chamber of Commerce for Import and Export of Medical and Health Products,in 2019,the total import and export of dietary supplements reached US$5.28 billion,with a year-on-year increase of 12.8%,and the export grew steadily to US$1.88 billion,with a year-on-year increase of 12.7%.After four years of rapid development,the import growth rate dropped to 12.8%,the import volume reached US$3.4 billion,and the trade deficit further expanded to US$1.52 billion.