基于“活态”观念下的徐州香包再设计初探

Preliminary Study on the Redesign of Xuzhou Sachet Based on the Concept of"Active State"

针对活态观念下徐州香包的传承与保护和设计的分析,探讨基于活态观念下如何通过功能设计提升徐州香包产品竞争力的合理途径。通过对徐州香包的艺术文化价值、实际功用等方面的研究,对其造型、色彩、情感体验等优化设计,依托传统思维和艺术化创造,突显徐州香包的的现代性特征,提取徐州香包造型特点和文化元素的再设计,可实现回归生活,传递情怀的基本属性,达到增强产品竞争力的目标。

Aiming at the analysis of the inheritance,protection and design of Xuzhou sachets under the living concept,it explores reasonable ways to improve the competitiveness of Xuzhou sachets through functional design based on the living concept.Through the research on the artistic and cultural value and practical functions of Xuzhou sachets,the optimized design of its shape,color,emotional experience,etc.,relying on traditional thinking and artistic creation,highlights the modern characteristics of Xuzhou sachets.The redesign of Xuzhou sachet shape characteristics and cultural elements can be used to return to life,convey the basic attributes of feelings,and achieve the goal of enhancing product competitiveness.