“互联网+”视阈下政务新媒体服务能力提升研究——以河南省为例

Enhancing Government New Media Service Ability Basing“Internet+”--For Example Henan Province

为顺应“互联网+政务”发展趋势,本文旨在利用“互联网+”的思维方式对河南省政务新媒体进行画像,对其发展情况、存在问题等进行解剖,提出政务新媒体服务能力提升的策略,进而发挥政务微博、微信、客户端等移动政务新媒体的传播优势,有效搭建起党委政府与人民群众交流沟通的新平台、新途径、新渠道。

In order to conform to the development trend of"Internet+government affairs",this paper aims to use the thinking mode of"Internet+"to make a picture of the new media of government affairs in Henan Province,dissect its development situation and existing problems,put forward strategies for improving the service ability of the new media of government affairs,and then give full play to the communication advantages of the new media of government affairs such as microblog,wechat and client,so as to effectively build a new platform,new way and new channel for communication between the Party committee and the people.