社交媒体数据可视化分析综述

An Overview on Social Media Visual Analytics

社交媒体的出现为人类提供了新的交流方式,同时也产生了大量的数据。这些数据蕴含着丰富的信息,也反映了人类的社会行为。利用可视化分析技术可以对社交媒体数据进行交互式分析,提高人类对抽象信息的理解和综合研判能力。首先介绍可视化分析的步骤。在此基础上,阐述社交网络可视化、时空信息可视化和文本可视化的实现方式。最后,对可视化分析过程中遇到的问题和挑战进行了讨论。

Social media provides a new way of communication for human beings, and the everyday usage of social media results in big open social media data. The data brings fruitful information and reflects social behaviors of people. It can be analyzed interactively by using visual analytics. As a result, the ability of human beings can be improved by better understanding abstract information and making a comprehensive judgment. Firstly, the steps of visual analytics were introduced. Then, all the implementation methods of social network visualization, spatial temporal information visualization and text analysis visualization were further explained. Finally, the problems and challenges in the visual analysis process were discussed.