乡村振兴战略背景下的侗锦风格的机绣文创产品研究——以通道侗锦为例

Research on machine embroidered cultural and creative products of Dongjin style under the background of rural revitalization strategy:taking Tongdao Dongjin as an example

文章从侗族纹样特点与文化内涵、侗锦传承发展的困境、侗锦纹样与机绣文创产品的结合等方面深入探讨乡村振兴战略背景下的侗锦风格的机绣文创产品创新思路。但是,侗锦风格的机绣文创产品并不能取代侗锦的文化价值和历史地位,只是作为侗锦在适应工业化生产以及满足文创旅游产品市场需求方面的一种延伸与补充。

From the characteristics and cultural connotation of Dongjin patterns,the plight of the inheritance and development of Dongjin,the combination of Dongjin patterns and machine embroidery cultural and creative products,the paper discusses the innovation ideas of machine embroidery cultural and creative products of Dongjin style under the background of rural revitalization strategy.However,Dongjin style machine embroidered cultural and creative products can not replace the cultural value and historical status of Dongjin,but as an extension and supplement of Dongjin in adapting to industrial production and meeting the market demand of cultural and creative tourism products.