摘要
在乡村振兴战略背景下,该文采用RMP理论,从资源、市场、产品3个角度切入,对闽西旅游资源特点、旅游市场的客源和消费弹性、旅游产品进行研究,依托闽西特色乡村旅游资源、通过构建RMP-M模型分析各部分影响因素,为闽西乡村体育旅游提出发展模式,并在分析的基础上从利益相关者参与、利益合理分配、空间协同3个方面对体育旅游产品进行管理。
Under the background of rural revitalization strategy,RMP theory is a dopted to study the characteristics of tourism resources,source and consumption elasticity of tourism market,and tourism products in Western Fujian from the perspectives of resources,market and products,rely ing on the characteristics of minxi rural tourism resources,through the construction of RMP-M model to analyze the influencing factors of each part,the development model for rural sports tourism in western Fujian is proposed.On the basis of analysis,it manages the sports tourism products from three aspects:stakeholder participation,reasonable distribution of interests and spatial coordination.
作者
李亮
LI Liang(College of Physical Education,Jimei University,Xiamen,Fujian Province,361021 China)
出处
《当代体育科技》
2020年第31期29-31,共3页
Contemporary Sports Technology
基金
集美大学省级大学生创新创业项目(项目名称:乡村振兴战略下闽西乡村体育旅游发展模式研究,项目编号:201910390077)。
